Enabling Collaboration from Farm to Fork, with Fact-Based Analysis

Do you want to shift the focus with your trading partners from short-term price negotiations to more strategic discussions focused on ways to grow the category or grow the basket? To learn how to create more win-win scenarios with your customers, register today to access the replay of SignalDemand's webinar held July 24th at 12 p.m. Eastern/ 9 a.m. Pacific.

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Agricultural commodities markets have seen significant volatility in recent months. This volatility coupled with the economic downturn has led to significant risk and price pressure throughout the food value chain - all the way from farm to fork.  The easiest and most common reaction has been to limit the volume of forward sales and simply get the best price possible in the short term through tough price negotiations with trading partners. Growers, manufacturers, distributors, restaurants and retailers often view the size of the pie - the total revenues and profits available in a trading relationship - as fixed.  We believe this is far from true; with deeper fact-based insight into forward markets, buyers and sellers can together focus on consumer-oriented solutions that benefit both parties and come out of this recession in a stronger position to serve their customers.

To participate in the webinar:

Please complete the registration form below to participate in the SignalDemand webinar. The replay access information will be emailed to you within 24 hours.

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