INDUSTRY: Consumer Goods
Optimization Software and Predictive Analytics for Consumer Goods
With vast product lines, escalating costs and significant differences in preferences and willingness to pay across customers and customer segments, consumer goods companies have found it more difficult than ever to determine optimal price, mix and supply plans. SignalDemand’s predictive analytics and price optimization software enables organizations operating within the consumer goods industry to align price, product mix and plant capacity with changing supply, costs and demand. Using patented, mathematical models SignalDemand delivers real-time recommendations to help make complex price, supply and purchasing decisions across products, customers, channels and suppliers.
Cost Forecasting
- Develop a deep understanding of commodity food markets through accurate market price forecasts delivered through a forecasting workbench
- Determine the costs of internal items taking into account yields, internal costs, formulas and other price differentials
- Forecast the impact of changing costs on the price of finished products
Risk Management
- Estimate dollarized risk in your procurement plans given the volatility in the market prices
- Minimize the risk in your buy and sell decisions through accurate cost forecasts
- Determine the portfolio of risk management strategies that produce the highest profit at an acceptable level of risk
Price Optimization
- Set optimized list prices for branded products that shape demand towards the most profitable product mix
- Optimize promotional prices for ads and features to maximize overall return
- Determine true profitability of each deal/contract
